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Zumper's Rental Marketplace

Help renters discover your community across one of North America's largest rental marketplaces, expanding your visibility through AI-powered search experiences, including ChatGPT, while reaching high-quality renters where they search.

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Best-in-class listings

With our stunning marketplace and premium features, put your community in front of millions of unique renters, and gain access to Zoe–our AI-powered assistant that drives renters through the top of the leasing funnel.

Spotlight

 

Premium and standard ads

 

Placement on Zumper's ILS where you need it–from Spotlight ads for lease-ups to Advantage and Essential listings to maintain occupancy.
Zoe

 

Zoe

 

Our AI assistant lives on your listings to answer questions about your community and neighborhood, influencing renters to submit a lead and book a tour.
Rich media

 

Rich Media

 

Bring your listings to life and attract more renters with editorial daylight and twilight photography, virtual staging, and 3D tours.
Resident Voices

 

Resident voices

 

Exclusive to Rentgrata customers, showcase real resident quotes on your Zumper listings, bringing your nurturing solution to the top of the funnel.

Your communities have entered the chat

ChatGPT App - Map Experience - with search

Your listings, now on ChatGPT

Renters are increasingly starting their search with conversational, AI-powered chats. Zumper now expands your discoverability with a dedicated ChatGPT app experience that helps your listings show up earlier in the journey.

 

Explore the app

Premium listing features

  • Priority placement in search results
  • Company branding
  • Syndication to ChatGPT, PadMapper, Bing, and more
  • Ability to showcase videos, 3D tours, and highlight reels
  • Mandatory phone number capture on leads
  • Visibility on Power Prospects, 3X more likely to lease
  • Verified and key features badging
  • Marketing intelligence reporting
  • A dedicated Client Services rep
  • And so much more
Proven results
900 million
Total site visits1

29 million
Total unique visitors2

69%
Of Zumper renters did not
use other rental sites3
quote_headshot_Susan-Morgan
"We've developed an excellent partnership with Zumper. Their dedication to driving leads and optimizing our business listings is evident in all aspects of their campaign results. [Zumper's] attention to detail and creative approach have allowed us to reach a wider audience and tap into new, unique advertising mediums. We couldn't be happier with the increased qualified leads for our communities."

quote_PMC-logo_Lantower
Susan Goff & Morgan Stolle
VP of Property Marketing & Director of Marketing, Lantower Residential

Source: 1. Google Analytics, total lifetime site visits. 2. Total Unique Visitors to Zumper.com, Zumper Rentals, and PadMapper, Feb 2025 - Jan 2026  .
3. Metrix® Multi-Platform, Average Crossover Data via Custom-Defined List with Zumper Competitors,
Total Digital Audience – Desktop Persons 2+ and Total Mobile Persons 18+, January - August 2021, U.S. Comscore Media.

Marketing that moves

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Frequently asked questions

What is Zumper's Rental Marketplace?

Zumper's Rental Marketplace (Zumper ILS) advertises apartment communities to millions of unique renters, using AI-powered tools to expand visibility across the marketplace and new discovery channels like ChatGPT.

What ad placement options are available on Zumper ILS?

Zumper ILS listings start with a base package, Essential or Advantage, to maintain and grow occupancy. Properties can then add Spotlight or Featured upgrades on top of their package for higher placement and premium treatment, such as for lease-ups that need an extra visibility boost.

What is Zoe?

Zoe is Zumper's AI-powered assistant that lives directly on a property's listings, answering renter questions about the community and neighborhood and helping convert interest into submitted leads and booked tours.

Does Zumper offer professional photography or virtual tours for listings?

Yes. Zumper's Rich Media features include editorial daylight and twilight photography, virtual staging, and property-branded 3D tours provided by Gryd, to help listings stand out and attract more renters.

Are Zumper listings available through ChatGPT?

Yes. Zumper has a dedicated ChatGPT app experience that helps listings show up as renters increasingly start their search through conversational AI chat.

What premium features come with advertising on Zumper?

Zumper listings include premium features such as priority placement in search results, company branding, syndication to ChatGPT, PadMapper, and Bing, video and 3D tour showcasing, mandatory phone number capture on leads, verified and key features badging, and a dedicated Client Services rep. Features vary depending on the listing type.

How many renters does Zumper's marketplace reach?

Zumper's marketplace has driven 900 million total site visits and 29 million total unique annual visitors, with 69% of Zumper renters not using other rental sites.